COST:

Monthly magazine – R-k with a minimum 10-15 pages – total of R-k saving per annum on a two-year-old budget. Equals same number of pages as current production. Includes cover and images and any commissioned writing, video production, social media and website maintenance. This also means an increased frequency as a monthly, with more engagement and increased exposure.

How do we achieve this cost – we have sacrificed pages that included regular commissions, certain staff cuts and overhead cuts have been made. We also believe that with the increase in frequency and added guarantee of the fishing market, we may be able to garner a more favourable advertising support.